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Tracey Mutombo

Creative + Visionary + Storyteller

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A Fresh Look for the Cantu Brand

Cantu_Apr17_ColorLifestyle.jpg
Cantu_Apr17_Colorbowls.jpg
CantuKids_StylingCream.jpg
CantuMar17_Chat_Scalp-rev.jpg
Cantu_Feb17_ACV_kitchen.jpg
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Our Challenge: Counter perceptions of Cantu being an "old school" company, by refreshing it's image and positioning it as a modern fun, and relatable brand.

Our Results: A 208% increase in social media following in less than a year, driven by a strategic content strategy that earned millions of impressions across their Facebook, Instagram and YouTube channels.

tags: social
Saturday 10.01.16
Posted by Tracey Mutombo
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